@article{oai:waseda.repo.nii.ac.jp:00013352,
 author = {Ishii, Hiroaki and 石井, 裕明},
 journal = {商学研究科紀要},
 month = {Mar},
 pages = {149--162},
 title = {説得効果と認知資源適合説},
 volume = {66},
 year = {2008}
}